About the Founder

Leonardo Rocha
Founder, AgFlow Intelligence

Leonardo Rocha is the founder of AgFlow Intelligence, a soybean market-structure and commercial decision-framework platform focused on helping producers, merchandisers, advisors, and commercial operators interpret market signals with discipline.

His work focuses on soybean basis, futures spreads, export flow, crush demand, ownership risk, positioning, Brazil–U.S. competitiveness, and the translation of market structure into practical commercial decisions.

AgFlow was built around a simple idea: market participants do not need more noise. They need a structured framework for deciding when to sell, store, hedge, lock basis, forward price, protect margin, or wait.